Documentaries aside, there’s not much in the world of film that gets architecture buffs excited. The somewhat obscure 2011 German film Der Preis (The Prize), however, has architecture as its central premise, with the lead character having recently won a competition to transform a clunky, Soviet-era apartment complex in the former East Germany. Truth be told, we can’t vouch for the quality of the film itself (confession: we haven’t seen it), but this hauntingly beautiful poster elicited a gasp, with its lone futuristic edifice and endless sky of possibilities—designed by German graphic designer, David Löwe. If there’s such a thing as a poster seducing the viewer into seeing a film, consider us duly seduced.
Image: David Löwe