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September 08, 2008

Onitsuka Tiger Launches New Edition Sneaker

Img_logo The  Japanese sports shoe, Onitsuka Tiger, released a new edition of the Sonotore 72 sneaker based on their electric shoe sculpture used for their 2008 brand campagin, "Made of Japan."

Onitsuka_tiger_sunotore_72_sneaker

The sculpture, literally a lit up oversized shoe, features a miniture microcosm of the hustle and bustle of Japan's urban centers and is shaped like the iconic brand's shoe.

Onitsuka_tiger_electric_light_shoes

Koi Klub member, Yogo Seiji, reinterpreted the sculpture into a drawing onto the shoes to represent the Toyko skyline and Onitsuka Tiger's "Made of Japan," commercial.  See the ad here.

Black_tiger

The shoe, available in black, red, and white, glows in the dark, and is available through ripe, although I can't myself vouch for ordering through the website.

Posted by Kim Barrington on September 08, 2008 at 04:02 AM in Art, Design, Fashion |

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