Onitsuka Tiger Launches New Edition Sneaker

Art & Design

Img_logo The  Japanese sports shoe, Onitsuka Tiger, released a new edition of the Sonotore 72 sneaker based on their electric shoe sculpture used for their 2008 brand campagin, "Made of Japan."

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The sculpture, literally a lit up oversized shoe, features a miniture microcosm of the hustle and bustle of Japan’s urban centers and is shaped like the iconic brand’s shoe.

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Koi Klub member, Yogo Seiji, reinterpreted the sculpture into a drawing onto the shoes to represent the Toyko skyline and Onitsuka Tiger’s "Made of Japan," commercial.  See the ad here.

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The shoe, available in black, red, and white, glows in the dark, and is available through ripe, although I can’t myself vouch for ordering through the website.

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