Designboom and Swarovsky invite professionals, students, and design-enthusiasts, to participate in this amazing contest. The call is open to through may 31, 2008.
The participants should explore the properties of this unique material and challenge
people’s perception of how crystal can be used in the near future.
Come up with new products and ideas to fill the new SWAROVSKI concept store (see pictures here):
· what role could crystal play in an urban lifestyle and make you feel better?
· how feminine and sensual can crystal pieces be and make you feel more beautiful?
They are looking for innovative product concepts that might be based on pure crystal
or fuse crystal with new materials or functions.
Please note: the products should be ‘packageable’ that means they should be able to be sold over the counter
– so do not think about crystal furniture, a crystal city or a crystal car…
see SWAROVSKI’s current product range and brand focus at swarovski.com
– first prize Euro 4000
– second prize Euro 3000
– third prize Euro 2000
Winning entries and a selection of the works sent in will be promoted
by SWAROVSKI internationally in exhibitions and events.
And as always… designboom will publish an exhaustive results report.
More information at Designboom.