
I’ve recently been exploring BlickFang. I have no idea what the word Blickfang means, but what Blickfang is it’s a collective of up and coming Central European designers who travel to a number of the international design fairs.
With its own very distinctive charm BLICKFANG presents innovative design made in Germany and the neighboring countries.The
outstanding difference at BLICKFANG is designer presence at the fair.
This means visitors can not only buy their personal favorites in a
collection but also talk to the designers. Over 160 furniture, fashion
and jewelery designers will be showcasing their latest collections …
Today, I thought I would present a couple of pieces from one of the over 160 designers involved in Blickfang. The designer’s name is Daniel Rohr, and he has come up with two very fun objects: Get Framed and the Clamp Furniture series. Get Framed, seen above, is a fun way of sharing images with people through creating innovative packaging. Essentially, the envelope that the image comes transforms into the final picture frame. The idea is lovely and is ripe to be licensed by an picture printing website like Kodak, however, Mr. Rohr’s execution may require a college degree to assemble judging by the number of pieces shown in the images.

A much simpler, but equally clever design concept is Daniel Rohr’s Clamp Furniture. The designer has created two pieces: a table and some wall shelves. Why is a piece of clamp furniture so wonderful? To begin with, you are no longer bound by what material you can use for the shelves. You want glass then clamp the glass. You want a sheet of steel, then clamp that instead. The choices are infinite. Also, there is something that happens whenever I see an everyday object repurposed in a new and refreshing way. I get this satisfying "aha!" moment.





Just a little FYI for you if you’re curious (and I know you are)…
“blickfång” in Swedish (and likely other scandinavian languages) means “field of vision” or “eye-catcher”, which seems appropriate here. Pronounced with the Å instead of an A is sounds like blickfong…
…and that concludes our lesson for today. ;)
I enjoy your blog immensely, keep it up!
Thanks very much for the info. I had no idea what it meant, but it makes much more sense to me now.
very nice blog and thank you. we’ve always wondered what it translated to.
eric