El Ultimo Grito

It’s not very often you come across creative designed objects that have to share their lime light with their equally creative titles. After checking out the work of London-based design group El Ultimo Grito, I found myself just as impressed with the witty, creative yet relevant names as the designs themsleves.

— Mind the Gap — A coffee table that has a rubber sleeve in the middle for holding magazines

— Good  Morning Moneypenny — A coat rack where you supply the hanging pegs by putting in rolled up magazines

— To Open the Little Bastard — An apron with rubber printed text for grip

— Don’t Run We Are Your Freinds — UFO inspired pendant light

— Brainstorming — Toilet paper + magazine holder (been looking for one of these for ages)

— What Goes Down Must Come Up — Retracting laundry basket

— Plug It — Adjustable shelving unit

These are just a few of my favorites, you can view the whole collection at the El Ultimo Grito site.
Thanks to Pol Oxygen for the introduction.

– sdotg –